Leland’s mission is to unlock human potential by making the world’s expertise more accessible. We do that through a platform that connects people with coaching, content, and courses that can can help them achieve their most ambitious career and educational goals. Since our founding in 2021, we’ve helped tens of thousands of people reach their most ambitious goals, raised $19M from world-class investors, and built the industry leader in educational and career coaching.

We’re looking for an ambitious professional who will be instrumental in driving customer conversion, engagement, retention, and contributing to overall revenue growth. You will build and manage the system for how Leland interacts with customers and community members, focusing on creating personalized and relevant user journeys. If you are passionate about growth, joining a well-funded high-growth startup, and making a meaningful impact in the world, we’d love to chat.

What you’ll be doing:

• Design and execute customer lifecycle programs that drive engagement, retention, and revenue growth across multiple categories (MBA, College, IB, PM, etc.) and channels (email, SMS, etc.)

• Take on growth initiatives and help launch new growth channels

• Leverage data to personalize user journeys and optimize messaging to ensure relevance at every stage of the customer lifecycle

• Continuously test and optimize the system, using A/B testing and performance metrics to improve effectiveness and maximize ROI

• Collaborate cross functionally to ensure alignment of messaging and goals across the customer journey

• Identify opportunities for customer re-engagement and lead nurturing across key lifecycle stages, working to increase customer satisfaction and LTV

• Analyze and report on campaign performance, providing insights and recommendations for ongoing improvement

Your skills and experience:

• 1-4 years of experience in a fast-paced, analytical environment including Strategy & Ops, Product, Consulting, Marketing/Growth, Finance, or other relevant experience

• Highly-skilled writer who can move quickly

• Strong analytical and problem-solving skills, with experience using data and statistics to drive decisions

• Demonstrated ability to own and scale initiatives in dynamic, high-growth environments

• Exceptional communication and collaboration skills, comfortable working cross-functionally and influencing key stakeholders

• A hands-on, scrappy mindset with a passion for diving deep into details while driving high-level strategy

• Passionate about education, coaching, and empowering others to reach their goals

• BA or BS Degree

Why Leland?

• Join a high-growth consumer marketplace startup focused on helping people achieve their goals by connecting them with expert coaches

• Opportunity to take part in building a world-class team

• A collaborative, high-energy environment where your contributions have a direct impact

• The chance to join a passionate team helping people achieve their career and educational dreams

Leland is an equal opportunity employer. We encourage candidates of all backgrounds and demographics to apply.